A
pennysaver (or
free ads paper,
Friday Ad or
shopper) was a kind of free community periodical available in
North America (typically weekly or monthly publications) that advertises items for sale. Frequently pennysavers are actually called
The Pennysaver (variants include
Penny Saver,
Penny-saver,
PennySaver). It usually contains
classified ads grouped into
categories. Many pennysavers also offer local news and entertainment, as well as generic advice information, various syndicated or locally written columns on various topics of interest, limited comics and primetime TV listings.