World Wrestling Entertainment, Inc. (d/b/a WWE) is an American publicly traded, privately controlled entertainment company that deals primarily in professional wrestling, with major revenue sources also coming from film, music, product licensing and direct product sales. WWE also refers to the professional wrestling promotion itself, founded by Jess McMahon and Toots Mondt in 1952 as Capitol Wrestling Corporation. As of 2014, it is the largest wrestling promotion in the world, holding over 300 events a year, and broadcasting to about 36 million viewers in more than 150 countries. The company's headquarters are located in Stamford, Connecticut, with offices in major cities across the world.

Professional wrestling in Australia makes up a small part of Australian culture. Unlike the North American or Japanese products which have large, globally renowned organisations such as World Wrestling Entertainment, New Japan Pro Wrestling or Total Nonstop Action Wrestling with several hundred smaller promotions, Australia only has approximately 30 smaller independent circuit promotions which exist in all but one of the states and territories, that being the Northern Territory. Tours from the North American product are regularly sold out in capital cities such as Melbourne, Sydney, Perth and Brisbane.